{"id":624,"date":"2021-02-25T20:36:03","date_gmt":"2021-02-25T19:36:03","guid":{"rendered":"http:\/\/www.cerpeg.fr\/bcpmcv\/?p=624"},"modified":"2021-02-28T14:10:59","modified_gmt":"2021-02-28T13:10:59","slug":"3-3-evaluer-les-actions-de-fidelisation-et-de-developpement-de-la-relation-client","status":"publish","type":"post","link":"https:\/\/www.cerpeg.fr\/bcpmcv\/3-3-evaluer-les-actions-de-fidelisation-et-de-developpement-de-la-relation-client\/","title":{"rendered":"3.3 \u00c9valuer les actions de fid\u00e9lisation et de d\u00e9veloppement de la relation client"},"content":{"rendered":"\n<div style=\"height:56px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-white-color has-pale-cyan-blue-background-color has-text-color has-background wp-block-heading\">Comp\u00e9tences <\/h3>\n\n\n\n<ul><li>Enrichir et actualiser le SIC<\/li><li>Mesurer et analyser les r\u00e9sultats<\/li><li>Rendre compte des actions et des r\u00e9sultats par \u00e9crit et\/ou \u00e0 l&rsquo;oral<\/li><li>Proposer des axes d\u2019am\u00e9lioration<\/li><\/ul>\n\n\n\n<div style=\"height:56px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-white-color has-pale-cyan-blue-background-color has-text-color has-background wp-block-heading\">Comportements professionnels<\/h3>\n\n\n\n<ul><li>Faire preuve d\u2019objectivit\u00e9<\/li><li>\u00catre m\u00e9thodique et rigoureux<\/li><li>\u00catre force de proposition<\/li><\/ul>\n\n\n\n<div style=\"height:56px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-white-color has-pale-cyan-blue-background-color has-text-color has-background wp-block-heading\">Savoirs associ\u00e9s<\/h3>\n\n\n\n<ul><li><em>La mesure de la satisfaction de la client\u00e8le <\/em><\/li><li>Les indicateurs de gestion, de performance et d\u2019attractivit\u00e9<\/li><\/ul>\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-white-color has-pale-cyan-blue-background-color has-text-color has-background wp-block-heading\">R\u00e9sultats attendus<\/h3>\n\n\n\n<ul><li>Le fichier clients est renseign\u00e9, actualis\u00e9 et enrichi en continu<\/li><li>Les r\u00e9sultats sont justes et appr\u00e9ci\u00e9s dans leurs aspects quantitatifs et qualitatifs<\/li><li>Les \u00e9l\u00e9ments du compte rendu sont synth\u00e9tiques, pertinents et favorisent la prise de d\u00e9cision<\/li><li>Les actions correctives propos\u00e9es sont adapt\u00e9es<\/li><\/ul>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Comp\u00e9tences Enrichir et actualiser le SIC Mesurer et analyser les r\u00e9sultats Rendre compte des actions et des r\u00e9sultats par \u00e9crit et\/ou \u00e0 l&rsquo;oral Proposer des axes d\u2019am\u00e9lioration Comportements professionnels Faire preuve d\u2019objectivit\u00e9 \u00catre m\u00e9thodique et rigoureux \u00catre force de proposition Savoirs associ\u00e9s La mesure de la satisfaction de la client\u00e8le Les indicateurs de gestion, de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"_links":{"self":[{"href":"https:\/\/www.cerpeg.fr\/bcpmcv\/wp-json\/wp\/v2\/posts\/624"}],"collection":[{"href":"https:\/\/www.cerpeg.fr\/bcpmcv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cerpeg.fr\/bcpmcv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cerpeg.fr\/bcpmcv\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cerpeg.fr\/bcpmcv\/wp-json\/wp\/v2\/comments?post=624"}],"version-history":[{"count":5,"href":"https:\/\/www.cerpeg.fr\/bcpmcv\/wp-json\/wp\/v2\/posts\/624\/revisions"}],"predecessor-version":[{"id":812,"href":"https:\/\/www.cerpeg.fr\/bcpmcv\/wp-json\/wp\/v2\/posts\/624\/revisions\/812"}],"wp:attachment":[{"href":"https:\/\/www.cerpeg.fr\/bcpmcv\/wp-json\/wp\/v2\/media?parent=624"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cerpeg.fr\/bcpmcv\/wp-json\/wp\/v2\/categories?post=624"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cerpeg.fr\/bcpmcv\/wp-json\/wp\/v2\/tags?post=624"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}